Hi, I’m Hedia!

I’ve always been a bit obsessed with people (not in the way you might be thinking).

Studying psychology and marketing made me fascinated by what makes us trust, remember and feel drawn to certain people and brands.

But it wasn’t until I started building my own personal brand that I really understood the power of becoming known for what you know.

2 years later:
➤ 12K+ LinkedIn community
➤ Top 4% LinkedIn Creator globally
➤ LinkedIn Next Gen Creator
➤ Speaking opportunities
➤ Clients I genuinely love working with
➤ A hell of a lot more confidence

And the biggest thing I’ve learnt?

Expertise makes people trust you. Personality and perspective make them remember you.